In the context of digital transformation becoming an important driving force for local economic development, Nghe An province has taken the lead in applying 3D/360 technology to create a digital exhibition space for OCOP products, businesses, traditional crafts, and notable tourist destinations. The project not only contributes to promoting the specialties and culture of Nghe An in the digital environment but also opens up a modern method of trade and tourism promotion, helping to effectively connect products, businesses, and consumers on a national and international scale.
Deployment
Building a 3D/360 exhibition space for OCOP products, businesses, cooperatives, traditional craft villages, and notable tourist destinations in Nghe An province.
Implement digitization of exhibition spaces, allowing users to visit, learn about, and experience products and locations anytime, anywhere, without being limited by geographical distance.
Luxury and eye-catching product showroom of ATC Investment & Production Joint Stock Company
Building 3D models for typical OCOP products, allowing users to view the products from a 360° perspective, zoom in and out, and interact visually in a digital environment.
Sharp, visual 3D model of Ocop products from Nghe An
Integrate product images, introduction videos, and usage guides, helping customers better understand the functions, usage, and value of each OCOP product.
Digitizing and introducing the raw material areas, cultivation areas, and production areas helps users trace the origin, understand the cultivation, production, and processing processes, thereby enhancing trust in product quality.
Production workshop area of Bometa Group Joint Stock Company
The overall view of the lush medicinal herb garden of Pù Mát Medicinal Herb Joint Stock Company
Develop detailed profiles for each enterprise, cooperative, and product, including brand information, quality certifications, product stories, and local cultural values.
Ocop certifications and awards of Pù Mát Medicinal Materials Joint Stock Company
Integrate an intelligent classification system that supports searches by enterprise, industry, OCOP products, and tourist destinations.
See more>>>>>>> Smart Tourism 3D/360 Sản phẩm Ocop Nghệ An
Typical OCOP businesses and products are digitized
- The project has digitized and built an online display space for many businesses, cooperatives, and typical craft villages in Nghe An province, such as Sy Thang Agricultural, Forestry, and Aquatic Products Co., Ltd., Cua Hoi Seafood Processing and Service Joint Stock Company, An An Agri Joint Stock Company, Nem Tu Phuong Food Joint Stock Company, Mu Tun Long Luu Wine Company, Bometa Group Joint Stock Company, Huong Tram Bay Luong Co., Ltd., Pu Mat Medicinal Materials Joint Stock Company, ATC Investment and Production Joint Stock Company, Duc Phong Co., Ltd., Sen Que Bac Cooperative, Hoa Tien Brocade Craft Village, along with many other OCOP businesses and production units in the province.
- The OCOP products introduced are extremely diverse and rich in local cultural identity, including honey, medicinal herbs, herbal tea, essential oils, lotus products, processed seafood, traditional food, specialty liquor, local agricultural products, handicrafts, traditional brocade, and many other typical OCOP products from Nghe An.
- In addition, the project also integrates the digitization of many tourist destinations, scenic spots, and unique cultural spaces of Nghe An, contributing to promoting the local image and connecting tourism development, culture, and trade promotion on the same digital platform.
See more>>>>>>> Hội thảo khoa học “Hỗ trợ xây dựng hồ sơ, quản lý dữ liệu và số hoá sản phẩm OCOP trên địa bàn tỉnh Nghệ An”
See more>>>>>>> Smart Farm 3D/360 Nông nghiệp Công nghệ cao Unifarm
Result
Successfully building a modern digital exhibition space, contributing to the promotion of digital transformation in trade promotion activities and the promotion of OCOP products in Nghe An province.
- Expand the reach to customers, distributors, partners, and consumers nationwide and internationally, helping businesses, cooperatives, and local craft villages overcome barriers of geography, time, and costs in traditional promotional activities.
- Enhance the communication effectiveness and brand value of OCOP products through interactive visual experiences using 3D/360 technology, 3D product models, introductory videos, usage guides, and information on traceability, cultivation areas, and production regions.
- Enhance the connectivity between production, trade, and consumption, support businesses and cooperatives in accessing e-commerce platforms more effectively, expand opportunities for product consumption, and develop the market.
- Establish a centralized digital database for OCOP products, businesses, traditional crafts, and tourist destinations, creating an important foundation to support management, policy planning, trade promotion, and tourism marketing in a smart, modern, and sustainable direction.
- Contributing to the preservation, promotion, and dissemination of the cultural values, specialties, and traditional craft villages of Nghe An, bringing the local image closer to customers, tourists, and investors both domestically and internationally.
- Establish the foundation for a new generation of digital trade promotion models, where products, culture, and tourism are connected on the same digital experience platform, creating sustainable added value for the business community and localities.
See more>>>>>>> Tìm hiểu giải pháp số hóa 3D/360 dành cho du lịch và quảng bá điểm đến
See more>>>>>>> Khám phá giải pháp chuyển đổi số 3D/360 cho nông nghiệp và chuỗi giá trị nông sản
Conclusion
The Nghe An OCOP Digitalization Project is a clear testament to Star Global's expertise in applying 3D/360 technology, 3D modeling, and digital experience platforms to trade promotion, agricultural produce marketing, and local tourism development. Beyond digitizing products, enterprises, craft villages, and tourist destinations, this solution effectively bridges production, commerce, and consumer experience within the digital environment. With extensive experience in implementing large-scale digital transformation projects, Star Global continues to solidify its role as a technology partner accompanying local authorities and businesses on the journey to enhance product value, promote culture, and foster sustainable economic development in the digital era.